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To create a multi-platform I Exist campaign specifically designed to highlight the needs and concerns of autistic adults.

The National Autistic Society is the UK’s leading charity for people affected by autism.

Genium worked with the National Autistic Society to create the I Exist campaign, the second phase of the think differently about autism campaign using above the line advertising, print materials, film and an online presence.

As a result of two years of active campaigning, with thousands of National Autistic Society members and supporters persuading their MPs to get behind Cheryl Gillan MP’s Private Members Bill, the Autism Act 2009 was implemented.